March 2015

5 Reasons You Need an Online Video

by: Candice Heath. Look around you, everyone’s online one way or another. People have got their heads down checking their email, scrolling through Facebook on their phones, opening links to webpages for three different sites at once. There’s no avoiding it, staying current means being active online but here’s the catch: it’s not enough. Tweeting updates about your company’s latest sale just doesn’t cut it anymore. Video is crucial to your online presence for five simple reasons… Internet users are busy people, they don’t have time to waste. How do …

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Sprocket Media Works Loves the River City

These days you don’t have to fight L.A. traffic or the New York subway to work with a professional video production company. Technology keeps racing ahead and now that high quality production equipment is more accessible than ever, media professionals are fleeing the pricey Hollywood Hills just as fast as they came. Now you can go anywhere to make your video at a cost that works for you! So you’ve got the whole world at your fingertips, why work in Richmond? Of all the locations to choose from, Sprocket Media …

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4K Video, So What’s the Big Deal?

So if you’re a media nerd or full-blown techie, you’ll notice that there’s been a lot of buzz surrounding 4K lately. But for those of you who don’t spend hours keeping up with the latest trends, we’re here to give you the basic lowdown. Don’t worry, it’s simple. 4K vs HD What is 4K? When people talk about 4K, what they’re really talking about is pixels – all of those little boxes that make up images. All you need to know is that 4K = more pixels. A LOT more …

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Digital Media Placement: Online and On Target

Picture it. A world before we could pause live television, let alone fast-forward or rewind! It sounds like a millennial horror film. Interestingly enough, some of you may remember the reality of this world all too well; only in recent years have we become so accustomed to this kind of flexibility and control. computerWe live in a new era where online servers like Netflix cultivate increasingly temperamental audiences. Over time, all of these digital media outlets offering up ad-free viewing experiences has made us extremely annoyed in the face of …

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Patrick speaking at SMAD Connect at JMU

SMAD Connect – Making It in the Film Industry jmu_logo2 Fri, 27 Feb 2015 12:30 PM – 2:00 PM Harrison Hall – Room 102 Patrick Bedall, the founder and Chief Executive Officer of Sprocket Media Works, discusses the intangible components for making it in the film industry. As the former Chief Operating Officer of Metro Productions, this SMAD graduate has worked in just about every capacity of the business with over 16 years of success. Now, he’s back at JMU to share the secret of how he rose to the …

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